Map data scraper for lead generation

An automated system that collects business listings and location data from map services, then cleans, deduplicates and geocodes it into a lead database.

Industry
Data collection and lead generation
Services
Web scraping, data pipelines, data cleaning
Stack
Python, Selenium, Scrapy, PostgreSQL
Timeline
About 2.5 months
100K+
Records collected
98%
Data accuracy
1,000/hr
Records processed per hour
Context

The problem

The client needed broad location data for a business intelligence platform, but the available sources were fragmented and expensive. Collecting it by hand was slow and error-prone, and commercial APIs came with high costs and usage limits that did not fit their volume.

Anti-scraping measures, rate limits and JavaScript-rendered pages made automation difficult. Duplicates and inconsistent formatting made it harder still to build a reliable database for analysis.

Approach

How we approached it

We built a scraping platform that uses proxy rotation and request throttling to collect data reliably, with headless browsers for JavaScript-rendered pages. Collection stays within rate limits and the sites' terms of service.

Validation and cleaning pipelines bring accuracy to 98%. Deduplication and normalisation turn raw results into structured, analysis-ready records, and a distributed setup spreads the work across multiple sources.

Monitoring, automatic retries and backoff keep collection running when a source fails temporarily or starts rate limiting.

Scope

What we built

  • Automated scraping

    Scheduled data extraction from multiple map sources without manual work.

  • Data validation

    Quality checks on every record before it reaches the database.

  • Deduplication and geocoding

    Duplicate listings are merged and locations are normalised to coordinates.

  • Throughput

    Processes 1,000+ records per hour.

  • Retry and backoff

    Failed requests are retried with backoff so temporary errors do not lose data.

  • Structured export

    Clean data delivered in multiple formats for existing systems.

Map data scraper for lead generation
Technology

Tech stack

  • Python
  • Selenium
  • BeautifulSoup
  • Scrapy
  • PostgreSQL
  • Pandas
  • Proxy Rotation
  • Headless Browser
  • Data Cleaning
  • AWS
  • Docker
Delivery

How the project ran

  1. 01

    Research and planning

    Target analysis, scraping strategy and architecture design.

    1 week
  2. 02

    Scraper development

    Scraping scripts, proxy setup and anti-detection measures.

    1 month
  3. 03

    Data processing

    Cleaning, validation and deduplication pipelines.

    2 weeks
  4. 04

    Testing and tuning

    Performance testing, accuracy checks and optimisation.

    2 weeks
  5. 05

    Deployment and execution

    Production deployment and the extraction runs.

    1 week
Impact

Results

The system collected and processed more than 100,000 location records at 98% accuracy, at around 1,000 records per hour. Automated cleaning removed duplicates and kept formatting consistent across sources.

Data exports in several formats plug into the client's existing systems, and the setup supports ongoing collection and updates. The client now has the location data it needs for market analysis and planning at a fraction of the cost of commercial data providers.

  • 100,000+ records collected
  • 98% data accuracy
  • 1,000 records processed per hour
  • Structured export in multiple formats
FAQ

Questions about this project

Ask us something else
What is the map data scraper?

It is an automated system that collects business listings, location details and geographic data from map services. It cleans, deduplicates and geocodes the results and exports them for lead generation and business intelligence.

What did the project achieve?

The system collected more than 100,000 map records at 98% accuracy, with automated cleaning and deduplication along the way.

What were the main challenges?

Processing and storing data at large scale, removing duplicates and inconsistent formatting, and meeting strict data quality and validation requirements.

How did you solve them?

We used a distributed architecture for large-scale processing, deduplication and normalisation steps for messy data, and validation and cleaning pipelines to check every record.

How long did the project take?

About two and a half months across five phases: research and planning, scraper development, data processing, testing and tuning, and deployment and execution.

Which technologies did you use?

Python, Selenium, BeautifulSoup, Scrapy, Pandas, PostgreSQL, AWS and Docker, with proxy rotation and headless browsers.

What support do you provide after launch?

Bug fixes and updates, performance monitoring, security patches, improvements based on user feedback, and ongoing technical support and maintenance.

Can you build something similar for us?

Yes. We can build a data collection system around your sources, volumes and the way you plan to use the data.

What difference did it make to the client's business?

Data extraction became 6.5 times faster. The client now collects 2.6M+ records a week at 99% accuracy, which helped them expand into 12 new markets in under 9 months.

Need a reliable data collection pipeline?

Tell us which sources you need and what the data is for. We will tell you what is practical and how we would build it.